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Oversell - Meaning, Definition & English Examples

Oversell means to exaggerate the qualities or benefits of something, often leading to unrealistic expectations. It is commonly used in marketing or persuasion when claims exceed reality.

oversell

/ˌoʊvərˈsɛl/ /ˌəʊvəˈsel/

Definition:

To exaggerate the merits of something in order to persuade others to buy or accept it.

Synonyms:

overhype, exaggerate, overpromote

Part of Speech:

verb

Antonyms:

undersell, downplay

Common Collocations:

oversell a product, oversell an idea, oversell one's abilities

Derivatives:

overselling, oversold

Usage Tips:

Avoid overselling by sticking to facts and realistic expectations when promoting something.

Common Phrases:

oversell your hand, oversell the story, don't oversell it

Etymology:

Derived from "over-" (excessively) + "sell," first recorded in the early 20th century.

Examples:

  • 1. The salesman tends to oversell the product's features.
  • 2. Don’t oversell your skills during the interview.
  • 3. They warned him not to oversell the project’s potential.
  • 4. Politicians often oversell their promises to win votes.

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